Nick Hauser: [00:02] Welcome everybody, Nick Hauser here and in today's interview and be sitting down with Alex Stewart and Alex joined consulting accelerator in July of 2018 and just five months from joining he was making $25,000 per year at a web development job and again, five months after joining accelerate, he's now at the point I was making 30,000 a month. So we're gonna jump into this really incredible transformation, very short amount of time to match your yearly annual income with your monthly income with your new business. And Alex helps online coaches with their facebook advertising and scaling. So Alex, how you doing?
Alex Stewart: [00:37] Carrier?
Nick Hauser: [00:38] I'm good. It's five months ago. You joined the accelerator a little bit before you joined. What was going on in your life? Where were you looking to do?
Alex Stewart: [00:47] Uh, so before I was a web developer, I'm, I'm in Scotland. And the tech culture, it's nothing like the US and over there you guys like antique table developer will get paid, you know, 40 to 60 or 70 plus once you graduate and you're gay is like 25 plus every lucky. So that was me for about 18 months once they graduated, um, somerset citation to, I suppose a lot of students love graduates. You go food system, you think, great, I've graduate, I've got a job, that's it, but I just wasn't contained with it. Um, I liked what I was doing but I knew I could be doing a lot more and push myself a lot more. Um, so I started doing some freelance work still in that space and from there all the website site belts for people. You had no strategy to go along with it.
And from that I can of started dabbling and the digital marketing facebook ad space and you know, phone to take of clients. I like to work with primarily coaches online course creators and people have an impact. So I get a few kind of end the door cheap, um, prove everything and then also fruit checking it all the course creators, some and all the others. Um, once you at. And there's retargeting sequence because logging out. Um, so yeah, went for, what's the Webinar, our friend it really interesting. How has it worked? So yeah, went for a lot saying that. Um, and yeah, really all started from there before that, as I say, I was making about $25,000 a year and a little bit in this aid but must have been a bit to moms and for the program were fence started clicking and we start getting some clients for the door.
Nick Hauser: [03:03] Nice. So the web development job, was it a job you're working for another company?
Alex Stewart: Uh, yeah it was for a UN agency actually.
Nick Hauser: So they were giving you all their projects they were bringing in.
Alex Stewart: Yeah. So it was kind of, they were doing on a daily basis, they charge daily so you could see what they are charging or you're paying for and then you saw the car that you're getting from what you're being charged for and you're going to say no. Like, well I could score and do that myself, you know, and Aaron not enough money. So yeah, that's where it kind of stemmed from.
Nick Hauser: What was that agency selling the, the websites for and what was the margin you are getting?
Alex Stewart: Uh, well the put me on a daily rate of about $500 and I was getting about 80 to $90 roughly.
Nick Hauser:[04:03] When you say web development too, like what specifically were you doing for someone who's like, like web development? I kind of know what he's talking about, but just building websites like for you, like what you doing like front end, back end or
Nick Hauser: [04:44] Gotcha. Had you had experience programming like before? Like were you learning when you were little or something?
Alex Stewart: [04:50] Uh, so there's a little bit background on this. I'm, I'm visually impaired, so I bought 10 percent of total mls die and that's it. So I kind of fell into that as for that kind of job as their expats accessible to someone with, you know, my vision. So that was more of a great safe. I knew I'm because I know I can do it. So from school I dabbled in it, went to college, university, graduate job.
Nick Hauser: [05:25] Nice. That's really interesting. And it's just a good testament to because we're talking about your transformation that you mentioned, like you don't let anything hold you back from doing what you really want to do on the that's just important, you know, I think, I think you would, you know, would you agree with that too? Just in general for people like no matter what's going on, whether it is something like what their vision or physically or mentally, they still, if they truly want something, they should go ahead and push it.
Alex Stewart: [05:51] If let you know, my vision and a number of other things, um, get in the way, then there's no chance that the, where I am the and yeah, it's that thing of you may have to push a bit harder for her, but it just makes the result all lot bear.
Nick Hauser: [06:13] Okay. So you joined consulting, accelerator, you unhappy at Webdev job and then the first thing we have to do is pick your niche. So what did that process look like for you for how you actually went about picking your niche?
Alex Stewart: Sorry, you broke up there. Can you repeat that last bit?
Nick Hauser: Yeah. So the first thing we used to do in the program is, you know, pick your niche and how did you go about picking that once you joined?
Alex Stewart: [06:36] So obviously I had, I had some facebook ads experience freelancing and whatnot. Um, so I had a few clients on board, um, and I feel white liberal projects, so kind of through working for them I found were really aware. I'm not worried for him but the people that I liked working with and the type of business I liked working with and eventually came down to those who create and online courses or do one to one coaching just because the impact that they have and you're from their impact you have on their business. Um, yeah. For me it just feels a lot. I would see it just sets a lot bear with me helping them help someone else, you know, just an ecommerce business or getting leads in for, you know, um, and it definitely gen business. Gotcha.
Nick Hauser: [07:38] So you came, it sounds like you came into the program with a little momentum to when you had some clients.
Alex Stewart: [07:43] Yeah, that's an idea. They were lower than what I'm charging. No. Um, but I did have some coming in now.
Nick Hauser: [07:51] How did you go out and get those clients?
Alex Stewart: [07:54] Those, they were primarily for organic methods. So participating in facebook groups, I'm providing value. Um, and also a direct reach. For example, let's say I went on a website and they had no pixel, um, I would wait to see if they had it for GTM or another method and see if I was retarded ass. No, I'll do a quick loom video. I'm on their site. And, and what if my basic capital gains to kind of show what having a pixel will deliver them to do and then have no cta at the end of it. Just have that. It's pure value and yeah, send that off. And the response from that was pretty good, especially for your smaller local coaches and course careers.
Nick Hauser: [08:50] What, what actually would you say to them? They're really caught their attention.
Alex Stewart: [08:55] Uh, so for that. Well, let's see. Let's see. There were local then I would say for everyone who visits your website, whether it's through Google or she's been, or any other methods, then what's the data that you capture from the pixel or you're okay then you can market directly to those people. So you're staying in front of them consistently. And also, um, once you have a list of your ideal clients, what's their permission? You can create lookalike audiences, wet lab space to narrow down exactly on your perfect client and you can market to them. So as long as your message and offer, um, isn't lane, then you know, it's a one month.
Nick Hauser: [09:46] And when you communicate like directly, like hey, when you're shooting in the screen recording and then sending them a little message along with it, are you actually talking about like facebook ads and the technical side of things or were you kind of just saying, Hey, I noticed that you don't have a method to attract people who are visiting your website to go and maybe advertise to them later or show them some advice,
Alex Stewart: [10:04] you know, bring them on as a kid, I would try and keep it as jargon free as possible. But for the you look like you. No, I would say they're kind of like x, y, zed, you know, so they. So they can compare it to something. So I always try and keep it dragging fee but get them enough kind of info where they, they want to know more. So then usually I think it was 10 to 20 percent of them reached out after that and you know, all of them didn't close but to be dead and from their work. Then custom testimonials then, which is the process when joining the consulting accelerator,
Nick Hauser: [10:52] there's first couple of people you did still in, how were you working the actual sales process versus a, excuse me, like in addition to messaging them shooting the video and then
Alex Stewart: [11:03] uh, it was really a hope and a call with them, um, fender, you know, where they are, just no where can of where the want to be. It was very funny. It was similar to what Sam does, um, but nowhere near as in depth. So would either open up one and go for that process or if they're local, meet up with them to give again of not, not a presentation about a kind of a, what would you call it, a soft pitch you were,
Nick Hauser: [11:39] You came in with this momentum now and then you know, are there specific types of coaches you work with? And he said online course creators, but is there, can, can you narrow it down and all like, I work a lot of health coaches online courses are life coaches. What does that look like?
Alex Stewart: [11:57] Well, that's the thing, I've work all the tapes from loving love and relationship coaches to health main set to those teaching. Others hate to grow, um, agencies and you know, career, their business partner for free, um, and so far making a favorite as those who have an impact can have financially and you're getting the students financially free so far they've been looking a favorite coaches to work with, um, like say of what all three of them and they each other pros, especially when it comes to their, you know, on sales and what your services are worth.
Nick Hauser: [12:46] And so when you joined, how much money were you have per month with a few clients you have brought in?
Alex Stewart: [12:50] Uh, I was very
[12:54] by 15, five and 10, so I was charging a lot less than I had about six, five or six clients. But they are all between 1000 and $1,500 per month.
Nick Hauser: [13:07] And is that, was that just for your management fee or was that management and ad span?
Alex Stewart: [13:11] Yeah, that was just management as fans will separate.
Nick Hauser: [13:15] How much would you normally, you know, have them do an Admin,
Alex Stewart: [13:18] a minimum affairs and um, ideally, you know, and scale up from there, but minimum of $5,000. Why did you choose that number? A purely because it's, we need enough budget to, once I built the funnel to send enough traffic to see where the bottlenecks are,
Nick Hauser: [13:42] how, like, how much traffic quantitatively is that,
Alex Stewart: [13:46] Uh, it's hard to say it is depending on cost per click and whatnot. But um, yeah, verizon dollars and from that we're able to get an idea on the metrics for each, each step and where our attention needs to be.
Nick Hauser: [14:05] So you've worked with a few of them and you, you know, kind of the range of budget that you prefer. So you must have an idea on some of those metrics that like how much, like how many in the beginning, how many people you actually need to see come through and click in to see the click through rate, cost per click, landing page conversion rates, what are those average? The numbers you're looking forward to the justify that $1,500 at the start.
Alex Stewart: [14:30] So basically going from the top 10 top funnel for the landing page, depending on your, the funnel that you've built up a lead page or a Webinar, sign up, I'm 20 percent plus I'm from bonding issues to conditions and a one percent or plus or more link ctr. Now your cost per click, it can be anywhere from,
[15:00] ideally I don't want are below and then middle of funnel one Sierra candidate in your system and your funnel. Then that's the case of which I get the link ctr two, three percent plus or sorry, two or three percent plus, um, and have a sales page then try and get that converting at 10 percent and seeing what the checkout, if it's a Webinar or um, in terms of attendees for life, I'm used to talking 20 to 30 percent of its life that is automated. I'm 60 percent and again, the sales pages, five to 10 percent, there's an rate and see him again for the ticket pages.
[15:50] That's enormous budget you need. And then you mentioned too that part of that in the beginning is to figure out what's working, what's not, how long does it typically take to figure out, you know, wherever the holes are in the funnel, where to really improve to really take things to the next level. Yeah.
[16:06] I mean as they're happy to spend the budget quicker you want in terms of like over a week or so, then we can figure it out within a couple of days you'll look at free or 70 average. Um, and see what metrics and see what, see what's in the rates and see what's in the green and mostly focused on their head and see if we can get that up.
Nick Hauser: [16:31] Have you ever gotten any. Because I know a lot of people ask this as well because they hear like, okay, you know, you say it's going to be $1,500 a month and we recommend, you know, having 1500 to $2,500 ad spend. And then they said okay, so is that like for the month? And you say, well, you know, we can actually test that within the first seven days and people kind of feel like, oh, I have to give that much away that soon. I thought I was going to be spread out nice and haven. So I know a lot of people are. They're always asking about that, whether it's our own customers or their clients they're talking to. And so what's the way that you position that to communicate to the client that hey, you know what? I know it may sound like we're just taking the whole budget for the month because the way it's communicated often is the monthly budget is going to be around this. That's the way it's kind of sold to the client. Yeah. So what do you say to them and say, Hey, it actually is more beneficial to do, you know, higher budget and testing and a shorter window of time to get you better results and really make them believe that
Alex Stewart: [17:28] I'm really actually, the quicker we tested, the quicker we can fix the issues, the quicker we can scale and the quicker we can make your targets
Nick Hauser: [17:38] all about their quantitative results. They're looking
Alex Stewart: [17:40] exactly. I mean usually at the end went to, you know, 50, 60, 70,000 plus per month, um, you know, wants 1500, you know, and not spend, you know, to essentially tested machine, um, face parts aren't working and you know, we'll get it turned in to where the more you pay and the more you get out.
Nick Hauser: [18:06] Yep.
[18:07] Yeah, that's a good point. I'm glad you started talking about that too because I hear it all the time. That's why I wanted to dig in a little bit. So you joined and you have your system set up, got to know how much of people you had, your product and you know, what, what was the next big leap that happened for you specifically an accelerator?
Alex Stewart: [18:25] Uh, probably I see this in every single interview that you guys do, but um, mindset affect date. Um, I didn't really have a main state routine so it was kind of get up quickly, go for emails, deal with any fires for the night, get ready work I um, and then crack on for day and try and force them off. No period for sales calls and a period for implementation. But as you know, how much you have systems in place then everything kind of waivers I and it can take, you know, one, you know, a bad sales call or whatever. One thing to knock you off for that day. So the main thing was kind of getting my main routine in order so I can start off the day having, you know, already checked off so much and our and those ones behind me. So when I, when I'm completely focused on, you know, what I'm doing, I don't let anything else, you know, interrupt me during that period and I'm able to knock a, you know, twice the work in half the time and also, um, all kind of electronic.
[19:44] So or you know, I'm turning them off. Um, once I went through that model and start paying attention to the kind of slight dopamine rush that you get when you get an email message or whatsapp or whatever it is, I started skin of monitoring that and solely just kin of either putting the phone away, certain day in facebook, emails, slack, all that stuff and seeing the kind of effect it had and you know, my work and it really is night and day, you know, you go from getting, as I say, it's double the work done in half the time because your foreign or appraiser isn't going off every 10 seconds.
Nick Hauser: [20:37] Got It. So eliminating distraction and what does that kind of, um, at least at a high level, like what does that mindset we're done for you in the morning? Looked like there was so effective. That makes sense.
Alex Stewart: [20:46] What's that? I get up,
[20:48] I'm assuming it do. I do have quick, fair something that workout, get myself ready and then I meditate for five and 10 minutes, train up to 20, starting next year. Um, then journal. So hurting and let your, what you appreciate your Grad students. A lot of stuff. Um, reach for about 10 minutes and after that,
[21:21] eh? Yeah, that is basically a quick breakfast and off I go. Sweet.
Nick Hauser: [21:26] So now you're more efficient. Your double is dangerous we could say. And like what happened next? Where did you really dive in on the business side of things and start really seeing the results,
Alex Stewart: [21:37] uh, so permanently for kind of doing a variation of the funnel that's included and next year, um, I think trying to have my own, um, so I kind of messed up what I had and what Sam teaches and as of the moment, um, but once I had the funnel up and going, I was getting strategy calls for roughly 20 to $25. Um, and from that, uh, yeah, my calendar, I picked up on that stage now where I'm having to work on qualifying the leads at Vassar because it was going to be one at every sector source and not quite the 20 percent conversion rate that was their, into their current possession until the quality. So yeah, no, it's a case of work into that quality, whether it's for a more stringent questions, she's mean or um, or really working through my messaging and my targeting.
Nick Hauser: [22:51] So because you have that momentum, it sounds like you went straight to like the paid attraction methods module in week and everything and
Alex Stewart: [22:58] yeah. Um, I'd already done some of the direct outreach and, and the UK trying to do, you're kind of lumpy mail. There's no real good companies to do that. So I get expensive very quickly to the point where I could probably run ads for a couple of months to send out a couple of hundred dollars a month mail parcels. So it's, it made more sense for me to go straight to ads and funnel.
Nick Hauser: [23:28] When you say you kind of tweaked the funnel a bit to fit where you were doing, did you mean that like in the actual page sequence or on the automation side?
Alex Stewart: [23:36] I'm more than you can have automation days. Um, so, and my questionnaire, um, I have hope to see your form rules, so I run a few different ones. I run some, an a next to kind of pick up some extra clients and also run one for coaching for coaching clients. Um, and what's that I can have, depending on what the answer I felt with the night so they're not coming to my inbox and also the pencil wasn't picking them up as elite, so it's not attracting those who aren't qualified isn't one attracts those who are in a position where, you know, I can help them.
Nick Hauser: [24:18] What was the, you said you're helping coaches. What was the first group of people you said you were to like kind of targeting focusing on?
Alex Stewart: [24:25] Um, it was unmatched, so I made sure I've lead Gen. Oh, got it. Yeah.
Nick Hauser: [24:30] Okay, cool. And then,
[24:35] and how did you figure out exactly how to make sure that the pixel wouldn't fire for certain people, only get the most qualified?
Alex stewart: [24:41] Uh, basically we're the way I have it as I have the lander, um, then the questionnaire and depending on what the answer though, either be directed to the schedule once calendar to an big coal or they're directed to. Sorry I can't help you with this. And then I have a few Dan say affiliate links depending on what the answer.
Nick Hauser: [25:09] Gotcha. So are you, do you have that value video in there too or that's kind of something you edited a bit as well?
Alex Stewart: [25:15] Uh, I'm testing that. I just know, um, and the quoting one has that because it's more, well it's more directed, you know. So I've got case of these testimonials there that control within that. What's the next, um, that's more straight to wonder questionnaire calendar call.
Nick Hauser: [25:39] And you said like, you know, you have to shut it off because the qualifying these people now is becoming. Or the issue was that specifically like both the mix of people and the coaches are just one of those groups,
Alex Stewart: [25:53] the, um, the Max, because I was get a lot of see a doctor first for here, we're looking to make, you know, if two fairs and the monitor through the shopify site and you know, all of them as important a few products from Alibaba, you know, and they were looking to hire someone to manage the ads. What's that? I could help but no, they wouldn't be in a position where one would really be beneficial to them and they likely wouldn't be in a position to afford that service.
Nick Hauser: [26:30] Do you have a survey at the end of their. When they're going to go through to fill out? You have to in the call
Alex Stewart: [26:37] and I had that before before.
Nick Hauser: [26:41] Have you seen anything in the survey? Answers can help you really dissect and indicate which people are less qualified to help you actually manage your time better and only speak with the most qualified people.
Alex Stewart: [26:52] Start from to. I'm just now, I'm actually starting to felt very dropshippers, whatnot. Just because I think I've only had one comfort who's in a position to scale, um, the rest of them either their margins were to tape, so, you know, by the time I took my fee it didn't leave him with enough or date and have an idea on what their story's going to be. You know, they had a store with everything from dog beds to draw, you know, so there was nothing to kind of work on that phone.
Nick Hauser: [27:33] Do you think anything because it's the coaches and the mix of people, like have you noticed a lot of people that weren't qualified or more of those, these drop shippers are coming from the mixed side, like you said. Okay. Yeah. Yeah. So why not? Which one's producing a better return? Which one was
Alex Stewart: [27:51] the. Just know the leads for them are more expensive. I'm bargain. They do better,
Nick Hauser: [28:02] but as any reason why you don't want to double down then like seeing that on the coaches.
Alex Stewart: [28:07] That was fun. Um, again, there, I do need to kind of work on quality. But um, what if either coding like the first hundred was what hrs before. Now I'm charging $45 per month because I'm looking to work for those who are ready to scale up, not so much with those who are just starting out.
[28:30] Um, so training you can tend to get a consistent stream of those type of leads. That's what's proving to be the difficult part. You know, I'm getting, I can add value to their people at different stages. Some of them, you know, I can, I found help, you know. Um, for example, one so is less and September she started off brand new bob in the funnel setup and the management fee, she had to get the capital there to invest in that and we lost her at last affairs and that's been the game and so far we've gotten 10,000 and return from that. So you know, as they have the money there then I can definitely help them. But so far those are just starting out. Usually don't have that, don't have to funds there.
Nick Hauser: [29:26] Makes Sense. I think that's a good time now to kind of transition over to know what it is that you're actually doing for these coaches. So you help, you know, online course creators or coaches and you said like facebook ads and help them scale. So structurally what does that look like for four grand a month?
Alex stewart: [29:42] So that includes a wall of creative testing and the audience testing and so I will work which is a canal amalgamation of a few people who have come from as well as you know, some little bits from my own experience. Excuse me. So what's that does consist of. Yeah, I last testing different audiences so we don't bring them out. I'm testing a lot of different creatives and angles and hooks. I'm so audiences are working. The one cannot develop banner blindness, you know, and when it comes to well or they're spending, you know, five, 10, 15, 20,000 a month, that's when a lot of automated rules come in for me. So I'm able to, you know, kill off ads that aren't performing. What else? Rapid scaling those which are bringing in either a good cost per lead or cost per sale. And as well as that I'm consulting on their funnel. So you know, most of the Matrix, see where the bottlenecks are for the phone and both of we can fix it for them and your Ab test and ethanol and consult them on what needs done.
Nick Hauser: [31:06] Got It. So you're doing all the facebook ads for them, setting everything up or scaling it up if they're running them. And then they already. It sounds like they already have their funnel in place versus creating it from scratch for them.
Alex Stewart: [31:18] Yeah, I do offer that, um, that has a larger one often desmond and slash or from five to 10,000, that's what they're starting from scratch. So they have nothing, no email, no ads. You're basically building their business from the ground up.
Nick Hauser: [31:35] Right? And now that the consulting aspect of this kind of done for you service where you're doing the ads for them. Now let's say you and I were working together and you're running my ads and everything on the facebook site looks great, but you know, my, my webinar conversion rate is off. Do I have on demand access to you? Do we have one weekly meeting or to biweekly meetings at all? How does that work?
Alex Stewart: [31:58] So let's see, we're well kicking off of, I'm doing, I can have partial found volt, so going through your webinar and you optimize it, then we'll talk at least once a week. Um, sometimes biweekly s, you know, there's a lot going on and we need updates every couple of years. Um, and then once everything is rolled out and we're running, then it's usually a sure emailed back and forth on the monthly review on what's happened and what the plan is next.
Nick Hauser: [32:34] Good. And then anything on the automation side and like email followups that you're doing for them or is that like.
Alex Stewart: [32:41] And so again, depending on what they're doing but have, we're kind of building out the Webinar for them, then we include at least a six to 10 emails, see, um, you know, for the way up in our posts, we have an hour and walk in the webinar sequence with the retargeting and sequences. So whether they're on the meal or on facebook, um, you know, their objections or being there.
Nick Hauser: [33:14] Nice. And Are you doing all this yourself?
Alex Stewart: [33:17] Uh, it's a combination in myself and a few contractors depending on kind of what's happening, two or three who are either outsource email work to, um, or it may be the funnel integration stuff, but in terms of most of the copy and the ads and the facebook ads especially, um, I do that myself. That's true.
Nick Hauser: [33:43] So these guys are paying you each and every month to do all this stuff and manage it and improve it. When you had that funneled turned on and you were learning some of these clients, is that how you got up to like 30 k a month?
Alex Stewart: [33:53] Yeah. So island. So I landed well and this past month I've landed the very free clients who have had 10 case they up and one sets will they, what will be, will hopefully start with next week. Um, then those are mainly for k retainer to run traffic and you know, manage that funnel. So that right there is four and you know, and revenue,
Nick Hauser: [34:24] the people who are paying you the four grand a month management fee to. Yeah. What is the recommendation for their ad spend versus what we of discussed earlier with the person who might be just starting?
Alex Stewart: [34:33] Yeah, I'd say the minimum and on Japan as a face and dollars, um, the more they can be and as we discussed, you know, the quicker we can test and the quicker we can scale it. Also advisor in this time of year that costs facebook costs will be higher just because of competition. Um, beer, I always say I think in one phase plus nls in that and it's kind of difficult to validate anything with.
Nick Hauser: [35:04] And when you're like these clients too, how are you selling them in with that funnel?
Alex Stewart: [35:10] Do you mean once I get them on the, on the phone?
Nick Hauser: [35:13] Yeah. So that's, that's kind of where we're going. Yes. You do the strategy session with them and
[35:17] I basically, I basically follow Sam's script that includes
[35:22] and then I have a kind of loss of May own objections that they may have. Um, and yeah, deal with them as they come up. Cool. They're actually on occasion there's something I'm not quite sure on. I will do an audit where they add me as an analyst and I am able to do a kind of deeper dive into the account and from there, um, I arrange a second call where I kind of go over what needs done and continue on script from that point. So occasionally I do split it in half ass as a client. I'm not quite sure on. But apart from that I basically followed to the letter. That's true.
Nick Hauser: [36:10] What are you looking to do, you know, the next like then the next step here for your business, like where are you trying to go and are you thinking about any kind of shifts in what you're doing at the moment?
Alex Stewart: [36:19] So I'm in the middle of a few performance based deal with some coaches and a few other leg and as so um, so looking to kind of cut the number of smaller accounts and managing Adhd is for larger performance based deals. I'm one that will save. Well Tay Landry's over this one need far less contractors and they're getting paid far more for the same amount of work but also looking to move into. Well, I failed these coaches, you know, develop to increase your own revenue and scale up, so I'm kind of looking to do that for myself for within that framework they have for managing facebook ads. So next step for me as looking into up level and can I've seen if that's the right step for me and really scale this up. Never been 20 to 30, you know, 200, 300 plus within the next year.
Nick Hauser: [37:26] Awesome. And with that level to where you maybe thinking about like transitioning yourself to more of a like program or just more like you said about, you know, just getting higher level clients, more performance based, they pay you
Alex Stewart: [37:39] definitely more of a program as well. I do get a lot of kind of pms on people wanting quote chain or one to ones and that is great. You can get earlier eight with that, but I'm sure it was sam sets. I'm overcharging for our, you know, I'm not sure. I said it's something like, you know, you're not or you're not financially free. So yeah. Next step is to do more grit coaching. I'm suddenly to develop the program, but leds are to one another side of the business and scale up and also to potentially train others, you know, in my method. So when I do kind of need to work for an agency site, I know I have, you know, people there who know my model, um, I know can produce results and I know I can tap into.
Nick Hauser: [38:41] Yeah, that's really cool. It'll be interesting to see how did you have a lot of those large performance based deals had a managed building, a course and everything just because, you know, we've seen too to make like a really great product. Just takes them a while and a lot of attention and like exam goes to do that. Like that's all he's doing. So um, I think like you mentioned, that'll be really helpful having the right people in place because that's what allowed sound to make these products way even better because now you've got a team around this time where he could go and just focus and be like me make this thing the best it possibly can be.
Alex Stewart: [39:15] That's that. I reckon for the first one, for two, that's when the deals are taking off, so over that period I'll see about bothering a team orenda swiping, hopefully step back a bit more and let them manage it and just kind of collect peer at the end of the month and focus majority of my time on building that product.
Nick Hauser: [39:40] Okay. So what were your number one piece of advice be for members of accelerator? Right now?
Alex Stewart: [39:46] A momentum completely. Um, there's fanfare I've been on, you know, in Australia and something somethings came up and completely killed that momentum and get yourself going again, you know, to that same pace, it can be very, very difficult. So where it says F, you know, you have say a on onboarding and you think, oh I know, got the resources there, you know, to deal with anymore and you're tempted to say turn off your funnel. Don't turn off your funnel. You know, there's been plenty of times where I've turned it off and it's taken weeks to get it back to where it was. So yeah, I'd say keep momentum going and absolutely focus on set. It can be a difference between well making 20,000 of the year versus 20 state fairs in the month, know
Nick Hauser: [40:45] what helps create the momentum to make sure you can keep it going.
[40:50] Uh, for me it's more I started off as kind of small buttons. So again, that's where the kind of mindset and morning routine tasks. Then you know, you've already checked off a number of fingers near to do less. You're on a straight as long as you can keep your attention there. Um, and you know, keep yourself from getting distracted and you know, tick off what needs to be done that day. Then they have momentum will continue
Alex Stewart: [41:20] and do you associate to, with you know, being productive and being focused and even if it's something like as far as servicing clients, landing clients or just your own personal, you know, exercise regimen and mindset training is just build confidence in you and like in a positive feedback loop to just keep getting more and more momentum.
[41:38] Absolutely. I mean, there'll be plenty others out there that know themselves, you know, have your belt, a horse momentum and then you know, let's say a or random, you know, near Christmas or New Year's Day and you wake up the next morning and you're feeling groggy, you know, I don't know, eight or 10:00 in the morning and you know, your whole system and your whole day is that black, all of them into the squalane. Um, and yeah, you've lost that consistency. Even if it's just for one day, I can guarantee you it will take you a couple of days to get yourself back in that lip.
Nick Hauser: [42:17] And to close it out here too, where can people find more out about you?
Alex Stewart: [42:22] So they can go to [inaudible] dot com. That's my website. And you can find those. Obviously facebook as well. And again, they can reach me on there. Are there, are there any questions on any of us would be more than happy to. Yeah, help it.
Nick Hauser: [42:40] Awesome. Well Alex, it was great speaking with you man. I mean just five months again, it's really awesome like matching which you're making per year now. He just like literally saw like, Hey, I can probably do what I'm kind of helping this other company do and now you're at, you know, you've exceeded in monthly income with your Megan annually. So really awesome story. It's great to see that, you know, you mentioned we talked a little bit that you don't let anything hold you back no matter what comes up and for anyone else and it really looking forward to seeing like for the next part looks [inaudible] if you're already at the point where you really able to generate these results from people, whether it's these, you know, higher level deals, performance based, I can pay you a lot more in smaller retainer. That's going to be really awesome. And then building a course out as well.
Alex Stewart: [43:21] Exactly. Can't wait for 2019. All right man. Take care. See Ya. Alright, cheers. Bye.